How to use our brand

The elysium logo is a core element of our brand identity and should always be used consistently and professionally.

There are different versions of the logo to suit a variety of applications.

The horizontal version features the wordmark “elysium®” in our defined typography. This is the preferred variant for digital and print use — especially on websites, presentations, and larger print formats.

The stacked version of the logo features a more compact layout. It’s ideal for narrow layouts or when working within a square space.

The elysium logo symbol features a stylized ear with an in-ear headphone — a clear nod to active listening and modern audio technology. At the same time, it forms a lowercase “e”, directly representing elysium.

This combination of shape and meaning makes our symbol so powerful: it’s instantly recognizable and visually expresses our vision of smart, accessible communication.

The app icon is specifically optimized for mobile use and app stores. It’s based on the logo symbol but designed to remain clear and recognizable even on small screens.

To ensure optimal readability and brand recognition, the logo must always be placed with sufficient clear space around it.

The clear space of the elysium® wordmark is defined by the height of the lowercase “e”. This space should be applied evenly on all sides of the wordmark.

The wordmark should always remain clearly legible. Never use the logo smaller than the specified minimum size.

• Change the color.
• Stretch or distort the logo.
• Recreate it using a different font.
• Add an outline.
• Place it on a busy or cluttered background.
• Fill it with gradients.

The elysium® color world is clear, fresh, and forward-looking – just like our vision of borderless communication. It combines trust with dynamism and creates a modern framework for intuitive interaction.

Our Core Colors at a Glance:

elysium Turquoise #0D80A0
Our signature blue tone stands for reliability, technology, and clarity. It forms the backbone of our brand identity – strong yet subtle.

elysium Midnight Blue #1E377D
As a contrasting tone, this deep midnight blue adds calm and professionalism to our communication. Ideal for headlines and icons.

elysium Mint #8BFADF
This fresh and vibrant accent brings lightness, openness, and digital energy to the palette. Perfect for highlights, call-to-actions, and visual accents across print and digital media.

Ely is our digital main character – friendly, clear, and always approachable. She represents the heart of the elysium app: communication, understanding, and connection.

Nikos is the voice – he uses the app to speak to the group and connects people through his words. Whether it’s a city tour or a conference, Nikos shows how elysium translates the moment with ease.

Together, Ely & Nikos embody the idea behind elysium® – real communication, anywhere.

Mewdusa is the watchful guardian of our licensing and pricing system. With her sharp eyes, she makes sure everything in the shop runs smoothly. Her curious nature leads her to explore every corner of the app – always on the lookout for improvements. And sometimes, she’ll just plop herself down right on the keyboard to remind the developers: “I’ve got my eyes on it!”

Stream, the little bird, carries the guide’s voice and delivers it as light as a feather to the guests. He’s the silent link between speaker and listeners – making every tour a smooth and harmonious experience.

Stream Plus, our clever parrot, takes things to the next level. Powered by AI, he translates the guide’s speech into other languages – almost like he’s smartly repeating it. Proudly perched on the guide’s hand, he represents global understanding, wisdom, and communication – with a playful wink.